Franchisee Panel Development
Designed and launched a new B2B franchisee portal from scratch, establishing a crucial revenue stream for Acme Corp through strategic partnerships.
The Challenge
Acme Corp needed to expand its distribution network without proportional increase in operational costs. The solution: enable local partners (franchisees) to onboard their own customers while leveraging Acme Corp's infrastructure.
Product Development
Market Research & Partner Discovery
Interviewed potential franchisees to understand their business models, pain points with existing solutions, and requirements for a partnership platform.
Business Model Design
Designed tiered partnership structure with commission models, volume discounts, and credit systems to incentivize franchisee growth.
Platform Architecture
Built multi-tenant architecture allowing franchisees to manage their sub-customers, track earnings, and access white-labeled shipping services.
Launch & Iteration
Soft launched with pilot partners, gathered feedback, and iterated on features including commission dashboards, sub-user management, and reporting.
Key Features Delivered
Sub-Customer Management
Franchisees can onboard, manage, and support their own customer base through the panel with role-based access controls.
Commission Tracking
Real-time commission calculations, earnings dashboard, and automated payout scheduling based on sub-customer transactions.
White-Label Services
Franchisees can offer Acme Corp's shipping services under their own branding to their customers.
Reporting & Analytics
Comprehensive reports on shipment volumes, revenue, customer growth, and performance metrics for both franchisees and admin.
Business Impact
Revenue Diversification
Established a new B2B revenue stream that now contributes 20% to overall company revenue growth.
Scalable Distribution
Enabled geographic expansion through local partners without proportional increase in operational overhead.
Partner Enablement
Empowered local businesses to offer international shipping services, creating win-win partnerships.